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Products Setup Tutorial.

This tutorial will guide you through the process of adding a digital product to 14everyone. Here's what you will need:

Digital Product (such as an ebook)
Header Graphic (minimum 550 pixels wide).
Ebook Cover Graphic
Web Page with a Sales Letter

If you don't already have a product, click here to download the "Killer MiniSites" reseller package. It includes everything listed above.

You will also need a merchant account and a real-time gateway to use the product manager and create order forms. Click here to purchase one now at the lowest price available.

Prospect and Customer Lists

You can create prospect and customer lists for each product you sell. Then, you can program 14everyone to remove customers from a prospect list and add them to a customer list after a sale.

You can offer a free report (or whatever) to get them onto your prospect list and follow up with autoresponse messages to close the sale. If you don't have an autoresponse series to sell your products, you will only need to create a customer list.

After the prospect makes a purchase, they will automatically be removed from the prospect list (if applicable) and added to the customer list. Then, you can follow up with customer support messages and back-end offers to sell more products.

Select Followup, Add List to create a new list.
Enter the name of your list (for your reference) and the name and email address that the message will be sent from.
Enter the subject and message of your immediate autoresponder.

Adding Products

Each order form can be customized to match your Web site. You can upload a header and background image and change the table and border color of your form.

To use the "Killer Mini Sites" reseller package, locate killerminisites.zip on your computer and unzip the file. You can get Winzip for free Here.

Enter the name and price of the product (i.e. KillerMiniSites, 25.95).
Select "Yes" if you want to pay affiliates commission on this product.
Select "Yes" if you want to display this product in the affiliate center (this will allow affiliates to track their advertising for this product).
If you are paying commission, enter the percentages for tier one and tier two.
Enter the redirect URL (the URL to the HTML page where you are selling this product).
Select to remove customers from a prospect list and add them to a customer list. These are the lists that you set up in step one.
Upload the header and background graphics. Select "Browse" to locate the files on your hard drive.
Make sure the file names are unique. All of your images are stored in a single folder. So, if you have two graphics with the same name (i.e. header.jpg), one will overwrite the other.
Enter the table and background colors for your order page. You can use any valid color name such as "navy" or any hex value such as "#FFFFFF" (white).

Images used for a specific product will override the default images you upload in Merchant Setup.

If you do not upload custom graphics, a header will be created from the product's name and the background will be the color that you enter.

Digital Delivery

There are two types of delivery methods to choose from: digital and membership. You can "deliver" as many products as you want and you can combine both delivery methods.

Digital delivery displays a link to downloadable software or an eBook after a sale has been processed. You can add unlimited digital delivery links - works great for product bonuses! Note that your downloadable product must have a .zip or .exe file extension. PDF files can be zipped with Window's built-in utility or any compression software.

Membership delivery will display a registration form (or any type of form) after a sale has been processed. You will be prompted to enter HTML code for your form. You can create the form in Front Page or any HTML editor. The form should post back to a script on your server (such as Form Mail or a custom registration script) which can handle the form post.

You can carry variables from the order form to hidden fields in your registration form so your customer will not have to enter the information twice. Possible values will be displayed on the next page when you select Membership Delivery.

For this example, you will use digital delivery to deliver your ebook to your customer after the sale.

Select Products to view the product you just created.
Select Delivery in the options menu next to the product.
Select Digital and click Go!
Enter download instructions if there is a username and password required to open the ebook.
Enter the URL to the file (i.e. http://yourdomain.com/yourfile.zip).
Enter the link instructions (i.e. Click here to download the product you just purchased. Thank you for buying!).
Repeat these instructions to add another ebook (i.e. a bonus ebook).

Test an Order

The system is in test mode by default when you register for the free trial. If you have turned test mode off, select Setup, click System Test and turn test mode on.

View your product list and click HTML next to the product that you just created. Click "Order Now" to display the order page in test mode.

Fill out the form and place an order. The receipt page will show the link to download the product and an email receipt will be sent to you (the customer) with the download links as well. Downloads expire in 24 hours. You will also receive an order confirmation for your records.

If you had previously clicked on an affiliate link (i.e. test affiliate account) and set a cookie in your browser, affiliate commissions will be included in your order confirmation and a notification of the sale will be sent to you (the test affiliate).

Copy and paste the HTML code into your Web page to create an order link or button. You can replace the button with an image if you want. You can also use the product URL to link to your order form directly in an email message.

If you have variations of the same product (i.e. Basic and Deluxe), you can either create two order buttons or create a drop-down list of the product IDs.

Follow-up System Introduction

Mailing Lists

14everyone's follow-up system let's you create unlimited mailing lists. Each list can hold unlimited recipients that opt to receive information from you. Recipients can subscribe to a list in one of three ways:

By sending an email to an "addy" (the email address of your autoresponder)
By submitting a subscription form on your site or a popup window generated by our software
By submitting a javascript popup form that send email to an addy

Each list that you create has a numerical ID (i.e. 1234) that is shown when you View Lists. That ID is also the username of your autoresponder (addy). For example, sending an email to 1234@14everyone.com would add you to the list with ID 1234.

List Management

When you click "View Lists," the system displays the lists that you have created, the number of recipients in each lists, and options to edit/delete, view, or add messages to a list.

When you click "View" from the options menu for a specific list, 14everyone displays all recipients in that list. All options pertain to that specific list. You can search for recipients, add recipients, or view recipients in that list. When you are viewing a list, you can edit/delete recipients from that list from the options menu.

Click "Autos" to view, add, or edit the autoresponder messages for a specific list. The message with a delay of zero is sent when someone first subscribes to your list. Click "Test Messages" to have all messages for that specific list sent to you.

Click "Reset" to start the message sequence over for all recipients in a specific list. Recipients will not receive the immediate autoresponder when you reset a list.

Click "Empty" to delete all recipients from a list.

Adding a List

Click "Add List" from the menu and complete the form. The immediate autoresponder message is sent to the recipient when she subscribes to your list. You can create as many lists as you want.

Each list that you create has a numerical ID (i.e. 1234) that is shown when you View Lists. That ID is also the username of your autoresponder (addy). For example, sending an email to 1234@14everyone.com would add you to the list with ID 1234.

Each list can have unlimited sequential messages sent to the subscriber at timed intervals that you define. Click "Autos" to view, add, or edit the autoresponder messages for a specific list. The message with a delay of zero is sent when someone first subscribes to your list. Click "Test Messages" to have all messages for that specific list sent to you.

Email Broadcast

Use this function to send email to all recipients on a list. Enter the subject and message to send, and select a list from the drop down menu. If you select "All Lists," the system will automatically filter duplicate email address of everyone in your database.

NOTE: When you broadcast to "All Lists," the system will use your "Account" details for the from name and email.

HTML Editor

Use our HTML editor to create messages on the fly. A text version will automatically be sent to recipients with mail programs that do not support HTML.

Advanced HTML

Copy the HTML code from your favorite editor and paste it into the form. Include HTML header and footer tags (i.e. <html>,<heade>,<body>, etc.). You can also include a text version of your message if you want. The system does not send a text version automatically for Advanced HTML messages.

You can personalize each email by inserting values for the first name, last name, email address, URL, or company name of each recipient. For example, you can enter "Hi $firstname", to merge the recipients first name with your message.

Possible fields are: $firstname, $lastname, $email, $company, $url, $phone, $date

Click "Preview" to see what the message will look like.

Click "Edit Message" if you would like to make changes.

Message Schedule

Messages are sent each hour. Click "Send Now" to schedule your message for the next available run or you can schedule your message for any date and time in the future.

Once your message is scheduled, you can delete or edit the message by viewing the mail schedule.

After your message has been sent, it will be marked as "Sent" when you view the schedule. You will receive an email notification when all messages have been sent. The notification will be sent to the email address listed in your account.

Autoresponders

You can create unlimited, sequential autoresponders for each list. You set up the immediate autoresponder when you first add the list. You can create additional autoresponders by clicking "Autos" in the options menu next to the list you are viewing. The system will display the autoresponders you have entered for that list. Click "Add Message" to create a new one.

You can personalize each message by using the Insert function. Each recipient's information will be merged with your message.

The "Delay" is the number of days after the first message is sent. So, if you want a message sent two days after the recipient subscribed, then enter 2.

Subscribe Form

This feature creates a custom subscription form to place on your web page. The only required field is the email address.

You can add additional fields and the results will be mailed to you if you choose. However, only First Name, Last Name, Email, Company, URL, and Phone will be stored in the database.

The subscription confirmation is a page that you create. Enter the full URL, including http:// to the page on your server.

The optional fields will be included in the form. Check the fields that are required. Javascript will be added to validate the email address and the required fields that you check. Do not require fields that are not included in the form.

Generate the code and then copy and paste it into your HTML page. FrontPage users should select "Paste Special" from the edit menu and select "Treat as HTML."

Pop-ups

This feature creates a subscription popup to place on your site. The code that 14everyone generates for you opens a small window when a visitors loads your page.

You can upload an image, such as an ebook cover, to display next to the subscription form. You can also enter text or HTML to display above the subscription form and on the confirmation page. Click here for an example.

Avoid using too many HTML tags. Basic attributes like bold, underline, and italics are fine. Use a light background color because all the text is black.

Marketing tip: your affiliates can add a popup subscription form to their site and include their affiliate ID. You will get more subscribers and your affiliates will generate more sales. Just replace $userid with the affiliate's user ID in the popup code generated by 14everyone.

Subscription Tracking

You can track subscriptions from any source through Web forms, JavaScript popups, buttons, or links. You can track classified ads, ebook downloads, ad swaps, ezine ads and much more.

Say you swap ads with a list. He's got 10,000 and you've got 10,000. Sounds even right. But, if you have quality leads and he doesn't, you could be giving away subscribers to an undernourished list.

With 14everyone's tracking feature you can set up 10 ad swaps at the same time. Offer a real nice package of gifts for subscribing to your list. Set up 10 different tracking codes and run the same ad in all 10. They'll look something like this...

mailto:subscribe@14everyone.com?subject=ezine1
mailto:subscribe@14everyone.com?subject=ezine2
mailto:subscribe@14everyone.com?subject=ezine3

...and so on.

After the ads have all been swapped, 14everyone will show you exactly how many subscribers you obtained from each ezine.

What do you do next? = > Ditch the bad ones, try different adds in the good ones, and try some new ones. It's a great way for testing the waters for paid advertising as well!

To get started, click "Tracking." You'll be prompted to add an ID and name for your new tracker. You'll see this screen after you create your first tracker. Click "Tracking Code" to grab the code to use in your ads.

Using the Tracking Codes with Web Forms

In an HTML subscription form, one of the hidden fields in the form is for the tracking ID

"Code" is the tracking ID you set up in the example above.

Once you get the hang of it, it's very simple and you can track any subscriber from anyplace you want. Very powerful! And it's all done automatically.

Q.	What is the autoresponder address of my list?
A.	If you create a list with ID 1234, then your autoresponder address would be 1234@14everyone.com.
Q.	How do I import my mailing list?
A.	Unfortunately, we've had too many spam complaints and no longer offer list imports. However, you can create a new list and invite your subscribers to join. Offer a special gift for clicking on a simple subscribe link and you'll be surprised at the number of people who will respond!

Affiliate System Introduction

The main page displays all affiliates ranked by the number of visitors they have sent to your site. You can search affiliates by keyword and the results will be displayed. You can view details for each affiliate or edit/delete their account.

You can set separate commissions for each affiliate by editing their account. Affiliate commissions override product and default commissions. You can view, edit or delete commissions for any affiliate.

Tracking Clicks

Delete your cookies, and then click the link. The system will then register 1 additional click for you until you delete your cookies again.
Set your account to Affiliate Tracking Test "On". Select "System Test" from the Setup Menu to do this.

Email Affiliates

Use this function to send email to all your affiliates. A weekly newsletter is highly recommended to motivate your affiliates. Send them articles and tips to teach them how to generate more sales. You can also send them information about new products, monthly contests, or special promotions.

Check the appropriate boxes to include each affiliates account information, removal instruction, and statistics for any month. This information will be appended to the end of your message.

You can personalize each email by inserting values for the first name, last name, User ID, or email address of each affiliate. For example, you can enter "Hi ", to merge the affiliates first name with your message.

Paying Affiliates

You have two options for paying your affiliates. If you do not have a lot of payments to make you can pay manually by writing individual checks for each affiliate or using the One-Click PayPal option to pay online (requires a verified PayPal account). You can also pay online with Microsoft Money or Quicken.

If you choose to pay manually, you will need to view commissions prior to the date that you select that are in excess of the minimum payout. For example, if you want to pay August commissions for affiliate who earned more than $25.00, you would select September 1, 2001 and enter 25 below the date. Click "Display."

A list of affiliates and corresponding commissions will be displayed. You can then write checks to each affiliate or enter their data into your online billing software. To pay each affiliate using PayPal, you must first log in to your PayPal account. Return to the commission display and click each PayPal button next to the affiliate you want to pay and confirm the payment.

If you have a lot of payments to make, you can download the data and import into QuickBooks or other check-writing software. You can also choose to use PayPal's mass payment option by uploading your data to PayPal. Follow the instructions above in the "Download Data" section. On the next screen you will be asked if you want to export check data or PayPal data.

Important! When you're finished paying affiliate/exporting data, click "Record Payments" to mark all affiliates prior to the date you selected as paid. The total amount will be recorded and you review all payments by clicking "View Payments." Payments are dated the month you actually paid your affiliates.

Viewing Commissions

The first screen shows commissions earned for the current month. You can view any month by selecting for the drop down menu. You can edit or delete commissions for any affiliate using the options menu.

Since commissions are integrated with sales, you must edit a sale to add commission for an affiliate. Click "View Sales," locate the sale in question, and click "Edit" in the options menu next to that sale. Change the sale type to "Affiliate" and click "Update." The next screen will ask you for the affiliate's ID. Commissions will be calculated automatically.

Links & Graphics

You can add text links or graphics that your affiliates can use to promote your products or services. The HTML code for each link will be displayed in the affiliate center immediately after you add it.

You can enter text ads, articles, javascript, or anything else that you want your affiliates to use to promote your products. You can use any HTML code for text links that are to be inserted into a web page.

Select a product that you want to promote. Visitors will be redirected to the destination URL you defined for that product. See Managing Products for more information. If you select "All Products," visitors will be redirected to the default URL defined in Affiliate Setup.

You can integrate the affiliate's ID by adding to your text or HTML code. For example, you can create a hyperlink by typing: " <a href="<link>">Click HERE</a>". The "<link>" will be replaced with the URL to your integration script and include the affiliate's ID and the product ID (if any) when viewed in the affiliate center. You can edit/delete text links by clicking "View Text Links."

You can upload banners and buttons of any size to our server and the HTML code will be available in the affiliate center immediately. To upload a graphic, click "Browse," locate the image on your hard drive, and click on the file. The full path to the image file will be displayed in the form field. Enter the height and width (in pixels) of the image.

Select a product that you want to promote. Visitors will be redirected to the destination URL you defined for that product. See Managing Products for more information. If you select "All Products," visitors will be redirected to the default URL defined in Affiliate Setup. You can edit/delete graphics by clicking "View Graphics."

Affiliate Tracking

Affiliate are tracked by cookies. When a prospect clicks on an affiliate link, a cookie is set in their browser. Once that cookie is set, it can not be overwritten by another cookie. Thus, the first affiliate to refer a prospect always gets credit for a sale. The cookie will remain in the prospects browser until it expires or is deleted by the user. The expiration date of the cookie is defined by you in Affiliate Setup.

Affiliates will receive credit for sales even if the prospect leaves your site and comes back later. As long as the cookie remains in the prospect's browser, the referring affiliate will receive credit for the sale.

If the prospect signs up for your affiliate program, the referring affiliate will receive 2nd tier commissions on any sales generated by new affiliate (if you have a two-tier program).

Hard-Coding the Affiliate ID

If you take orders by mail, fax, or phone, you can hard-code the affiliate's ID into a web page or order form.

1. Add the following code to a web page to insert the affiliate ID into a web page:

For example, you could have people call 1-800-555-5555 Ext. (place script here)

2. Add the following code inside a form to create a hidden field with the affiliate's ID:

This is handy if you use a form to pre-qualify prospects and want to track the referring affiliate. Here's an example:

Note: the script must be inside the <form> tags!

Note: replace "youridhere" with YOUR admin ID!

Using the Affiliate Software with Your Existing Ecommerce System

WARNING: The following is provided for your information ONLY and is not guaranteed to work. We do not support using an external eCommerce system because we cannot control the variables. You should consult your programmer for help implementing the following method.

You can track your sales and commissions by adding a simple image tag to the confirmation page of your shopping cart or order processing script. The only required variables are $amount, $ordernumber, and $adminid. Here is an example:

Here are all the possible values you can pass to the script:

$adminid = Your Admin ID*
$amount = The Product's Price*
$ordernumber = The Order ID*
$name = The Customer's Name
$email = The Customer's Email
$product= The Product's Name

* Required

Tracking System Introduction

When you click "Track Ads," the system displays total statistics for each ad tracker. You can view total statistics for any month using the drop down menu. You can edit/delete a campaign or view link code for each tracker from the options menu.

Expenses

If you purchased the ad in Joe's Ezine, you can enter the cost of the ad and 14everyone will calculate the profit for that campaign (total amount of all sales generated by that ad less the cost). This is a *very* powerful tool!

Adding a Tracker

Each tracker represents an advertising campaign. Ezine ads, banner ads, and classified ads are all examples of an advertising campaign. Click "Add Tracker" to track visitors and sales for a new advertising campaign.

The campaign name and comments are for your reference only. For example, you could name your tracker "Joe's Ezine Ad" for an ad you want to place in Joe's Ezine. In the comments box you could enter the URL to Joe's site, his email address, and the ad you want to place.

The redirect URL can be anything you want. Prospects will be sent to that URL when they click on the tracking link you submitted with your ad in Joe's Ezine, and the click will be tracked on 14everyone. This is a great way to keep an eye on which ads are bringing in responses.

Tracking Clicks

NOTE: The system only tracks *Unique* Clicks

Which means that if you have already clicked through a link (affiliate or tracking) the system will not register any additional clicks no matter how many times you click the link.

In order to register additional clicks you must delete your cookies, and then click the link. The system will then register 1 additional click for you until you delete your cookies again.

Subscription Tracking

You can track subscriptions from any source through Web forms, JavaScript popups, buttons, or links. You can track classified ads, ebook downloads, ad swaps, ezine ads and much more.

Say you swap ads with a list. He's got 10,000 and you've got 10,000. Sounds even right. But, if you have quality leads and he doesn't, you could be giving away subscribers to an undernourished list.

mailto:subscribe@14everyone.com?subject=ezine1
mailto:subscribe@14everyone.com?subject=ezine2
mailto:subscribe@14everyone.com?subject=ezine3

...and so on.

After the ads have all been swapped, 14everyone will show you exactly how many subscribers you obtained from each ezine.

What do you do next? = > Ditch the bad ones, try different adds in the good ones, and try some new ones. It's a great way for testing the waters for paid advertising as well!

Using the Tracking Codes with Web Forms

In an HTML subscription form, one of the hidden fields in the form is for the tracking ID

"Code" is the tracking ID you set up in the example above.

Once you get the hang of it, it's very simple and you can track any subscriber from anyplace you want. Very powerful! And it's all done automatically.

Merchant Setup

14everyone's System work both with a Merchant Account or without (using the most popular 3rd Party Billing Solutions). For more info about integrated gateways and billing solutions, or to get set up with a compatible real-time credit card processing, click on Accept Credit Cards above.

Step 1. Set up your 14everyone account info:

From the "Setup" Menu select "Merchant".
Fill in your Merchant Name (or your name) and email.
Select your gateway provider from the drop-down menu.
Enter your merchant ID
Your merchant ID is: your login ID for Authorize.net or EcomExchange; your store ID for Bank of America; your vendor serial # for SkipJack or EMS Commerce; your email address for PayPal; your company ID for PaySystems or Revecom; or your Seller ID for 2CheckOut.
Enter the types of credit cards you accept (i.e. Visa, MasterCard, American Express).

Step 2. Integrating 14everyone with your merchant gateway.

If you use Authorize.net/EcomExchange, make sure that your account does not require a password for all transactions. In "Transaction Submission" section, click "Password-Required Mode". Make sure the check-box is un-checked and click "Submit"

If you use Bank of America, your account must be Settle-Up, NOT Branded. Follow these instructions to configure your settings:

Log in at https://manager.bamart.com
Click Order Rules, Configure Options
Check "Test/Verbose" if you want to test an order to Test
Select "Treat as In Process HTTP Request"
Next, click Order Rules, Security Settings
Enter 14everyone.com as a "web site addresses that is authorized to submit authorization requests"
Publish Changes (failure to publish changes will result in an error)

After testing an order, uncheck "Test/Verbose" (step 3) to go live. Don't forget to publish your changes!

If you use SkipJack/EMS, you will need to update your Response Files. Following are the instructions to update your configuration.

Login at https://secure.skipjack.com
Click Preferences. Click Response Files. Select Send Customer to the following WebPages/URLs.
Enter http://14everyone.com/cgi-bin/index.cgi in the form fields labeled: "Thank you for your order, Invalid credit card, and System Failure".
Click "Submit".

If you use PayPal, you need to active IPN and set the setup the post-back URL. Note: You must have a "Premier" or "Business" Account.

Login at: http://PayPal.com
Under the general "Account" tab click on "Profile"
Under "Selling PRferences" click on "Instant Payment
Notification Preferences"
Click "Edit"
Place a check in the box, and fillin the following URL: http://14everyone.com/cgi-bin/xxxno.cgi
Click "Save"

If you use PaySystems or Revecom you simply need to convert your account type to TPP-Pro. Note: Selecting this option takes the place of creating products in your PaySystems account. You will no longer need to do this, as we will create them for you "dynamically" from the info you set up in your QPP account. *But* all current products in there will be lost.

Login at https://mcc.paysystems1.com
Click on the "Help Desk" icon
Click "Create a Support Ticket"
Select "Merchant Care", and ask to have your account changed to "TPP-Pro"
Click "Create Ticket"

If you are using the recurring billing feature, you must also enable the ORP system:

Login at https://mcc.paysystems1.com
Click on the "Settings & Options" icon.
Click "Define your account settings and preferences"
Enter this URL in the box marked "ORP System": http://14everyone.com/cgi-bin/pspb.cgi
Click "Update Changes"

If you use 2CheckOut you'll need to set the return post URL. In Merchant Setup, select 2CheckOut (New) only if you have migrated to the new system! Otherwise, select 2CheckOut.

Attention New 2CheckOut merchants! If your "payment routine" URL is https://www2.2checkout.com/2co/buyer/purchase, follow these instructions:

Login
Scroll down to "Helpful Links"
Next to "Look and Feel," click Settings
From the first drop-down menu, select "Yes" for "Return to a routine or web page on your site after the credit card processed is processed?:".
Enter the following URL in the last two text boxes: https://14everyone.com/cgi-bin/index.cgi
Click Save

The two text boxes are labeled:

Input a url for your customers to be sent to on a sucessful purchase
Input a url for your customers to be sent to when a purchase cannot be determined verified immediately

Existing 2CheckOut merchants:

Login
Mouse over "Account Details" and select "Return"
From the first drop-down menu, select "Yes" for "Return to a routine or web page on your site after the credit card processed is processed?:".
Enter the following URL in the text box below: https://14everyone.com/cgi-bin/index.cgi
Repeat for recpurchase.2c and cartpurchase.2c.
Under "Overall Passback Parameters." select "No" from the drop-down menu.
Click "Save Passback Parameters" at the bottom of the page.

Custom Settings

You can customize your order forms to look like your site by uploading a graphic image that becomes the header of your order forms. If you don't have a graphics program, don't worry. 14everyone.com will create basic header for you using your merchant name.

The default custom settings should only be used if all of your product will use the same graphics and colors. Leave this section blank if you sell multiple products, each with its own set of graphics.

You can enter any color (i.e. black, navy, green) or hex code to customize the border of the tables and the background color. You can also upload background image which will override the background color.

To upload images, click "Browse," locate the image on your hard drive, and click on the file. The full path to the file will be displayed in the form field. Click "Update Setup" to save changes and upload your images.

Note: images must be in gif or jpeg format to display correctly in a browser.

Affiliate Setup

Most of the form fields in Affiliate Setup are pre-populated from information we collected when you registered. You may want to change some of the information like the name of your affiliate program, the admin email, or the default URL. You can change the commission structure to suit your needs. This help file will also give you detailed instructions for customizing your affiliate center.

Commission Structure

You can choose to pay affiliates on one or two tiers. A one-tier system rewards affiliates only for their direct sales. This system is best if you are participating in joint ventures and want to pay a higher commission on direct sales. A two-tier system rewards affiliates for their direct sales and sales generated by sub-affiliates. A sub-affiliate is an someone who registers for your program after being referred by an affiliate.

The cookie name defines the cookie that is set in a prospects browser when they click on an affiliate link. This cookie is retrieved at a later date to track sales for that affiliate and give them commission. The cookie expiration determines the length of time that the cookie will remain in the prospect's browser and the affiliate will be eligible for commission. For example, if you set the cookie to expire in one year, affiliates will earn commission from sales generated if a customer returns to your site with one year.

Affiliate Follow-up

If you want to send a welcome message to each affiliate who signs up for your program, you need to create a list for your affiliates.

You can also add unlimited follow-up messages to train your affiliates and keep them motivated. The critical follow-up period is during the first two weeks. Daily training messages for the first week is highly recommended. One merchant set up an autoresponse series that spanned an entire year with weekly tips to help his affiliates make more sales.

Affiliate HTML Code

Select Affiliate from the main menu and click Signup/Login to generate HTML Code to link to your affiliate registration and login pages. Click "Signup" or "Login" on the right to test the code. Copy and paste the HTML code into your web page to create a link or use it in an email message to promote your program.

Using the Affiliate Software with Your Existing Ecommerce System

You can track your sales and commissions by adding a simple image tag to the confirmation page of your shopping cart or order processing script. The only required variables are $amount, $ordernumber, and $adminid. Here is an example:

Here are all the possible values you can pass to the script:

$adminid = Your Admin ID*
$amount = The Product's Price*
$ordernumber = The Order ID*
$name = The Customer's Name
$email = The Customer's Email
$product= The Product's Name

If you are using a third-party processing system like ClickBank, you cannot pass variables to a script. Instead, you can hardcode the product's name, ordernumber, and price into the tag.

* Required

Followup Sytem Setup

You can filter vulgar words from the name or email address that people will enter in the subscription form. If any vulgar words are found the system will reject the subscription with an explanation to the subscriber.

You can also filter email addresses from free services such as HotMail or Yahoo!. The system also filters all know autoresponders. These email addresses will be rejected with an explanation.

If you publish a newsletter, you can enter text for the masthead and signature of your newsletter. This text will be displayed in the message box when you send your mail.

System Test

You can test orders, affiliate clicks, and subscriptions by selecting Setup -> System Test from the main menu. Warning: if you turn merchant test mode on, orders will be tracked by 14everyone, but will not be processed through your merchant provider.

Follow these steps to test an affiliate click-thru:

Log in to a test affiliate account and click Link Code.
Click "Click Here" where it says "the following code will create this link."
You should be redirected to the default URL you specified in Affiliate Setup.
Click View Stats above to verify that the click was recorded.

Note: while in test mode, all clicks will be recorded. When test mode is turned off, only one click will be recorded for each visitor.

Follow these steps to test an order:

Click Products, then click HTML next to a product
Click the Order Now or Quick Buy link to create an order form for that product
Complete the form and click Continue, then click Submit Secure Order
If you use Authorize.net or SkipJack, you should see a receipt page with the order information
If you use PaySystems or PayPal, you will be taken to their order form
If you added digital delivery to the product, this should be displayed too
Return to your account and click View Sales to verify that the sale was recorded

Notes:

1) Unless you're using PayPal, you need to enter the merchant ID (obtained from your gateway provider such as Authorize.net or PaySystems) in Merchant Setup. See Merchant Setup for more information on how to modify your gateway settings to integrate with our system.

2) The only way to test PaySystems or PayPal is to process a live transaction. However, this is not necessary. If the correct information is passed to their order form, the transaction will be processed.

3) If you processed a click-thru in the affiliate test, commission should have been recorded for the test affiliate. You should also receive confirmation emails for the customer and affiliate.

4) If you use Authorize.net, PaymentPlanet or EcomExchange, the expiration date will also be entered and you can process the order.

5) If you use SkipJack or EMS Commerce, enter today's date and process the order. SkipJack/EMS orders will be processed with our developer's serial number. The only way to test a live order is to turn Test Mode off and process a real credit card. Then, log in to your SkipJack/EMS account and delete the transaction.

6) PayPal, PaySystems, 2CheckOut, WorldPay and LinkPoint/ CSI do not support the "test mode" functions.

Integration Script

You can install a small script on your server that will serve as an interface between your affiliates/prospects and 14everyone. This script helps you give the appearance that the software resides on your server (as a custom-made software you created) and gives you more flexibility to build an affiliate center on yourserver. Affiliates will link to this script to sign up for an account or log into their existing account. Prospects will subscribe and unsubscribe through this script as well.

Step 1)
Click here to download the iScript and extract x.php from the zip file.

Step 2)
Use any good FTP program to upload the script to the main directory of your webserver (where your website is hosted). If you don't have a good FTP program, we recommend you to download CuteFTP from here.

Step 3)
You're done. Now you can use 14everyone as if it were installed directly on yourweb server... Here's an example:

Instead of using a link that looks like this:
http://14everyone.com/x.php?adminid=YourID&tid=###

You'll now be using one that looks like this:
http://YourDomain.com/x.php?adminid=YourID&tid=###

Q.	What is an "Integration Script" and how do I install it?
A.	The Integration script makes it appear that the 14everyone software is running on your server. Click System Setup -> Integration Script for step-by-step instructions.
Q.	I already have a merchant account. How do I set that up within the system?
A.	To use 14everyone, you need a merchant account and a payment gateway. The merchant processor (who gives you a merchant account) like Online Data, actually processes the customer's credit card and deposits the money into your bank. A gateway, like Authorize.net, simply takes the information from the order form, verifies that the card is good, and sends the info to the merchant processor. So the question you need to ask your merchant processor is "Can you set me up with an Authorize.net account?" If they can't, then you'll have get a new merchant account. If you go through Online Data, you'll get a free merchant account and they will set you up with an Authorize.net account. You could also use PaySystems or 2Checkout (which do not require a merchant account). But the rates are a little higher. Once you have a gateway account, then we can help you integrate it with 14everyone.